Enhancing US–Vietnam Business Collaboration through Intercultural Competence

Đã Xuất bản

19-09-2025

Cách trích dẫn

Bruhn, D. (2025). Enhancing US–Vietnam Business Collaboration through Intercultural Competence . Tạp Chí Nghiên cứu Chính sách Và Phát triển, 2(3). https://doi.org/10.63640/3030-4091/jpd.apd.130

Số

Chuyên mục

Các bài viết

Các tác giả

  • Dieter Bruhn Academy of Policy and Development

DOI:

https://doi.org/10.63640/3030-4091/jpd.apd.130

Từ khóa:

cross-cultural training, culture, intercultural competence, international business, Vietnam-U.S

Tóm tắt

Despite increasing globalisation, many international business ventures still encounter breakdowns in collaboration due to cultural misunderstandings. This study investigates the role of intercultural competence in international partnerships, focusing specifically on US–Vietnam collaborations. Drawing on Hofstede's and Hall's cultural frameworks, a mixed-methods design was employed, combining surveys and interviews with 40 Vietnamese and American business leaders. The results indicate that key cultural divergences, such as communication style, perception of time, and views on hierarchy, often generate friction and undermine collaboration. However, targeted cross-cultural training was found to significantly improve mutual understanding, trust, and success rates. To address this challenge, the study proposes an analytical model for integrating intercultural competence training into business practice and concludes with actionable policy recommendations. This model demonstrates not only theoretical relevance but also clear applied value for enhancing international business effectiveness.

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